Top Of The Shops, December 2007

The numbers are in and we have a winner!
According to those fine folk at Nielsen//NetRatings and their NZ Market Intelligence research, these were the top 10 websites in the Shopping category for December 2007:

At Number 10, nzpost.co.nz/goshopping, which attracted 9,409 unique browsers across the month, looking for postage and packaging details.
Number 9, mags4gifts.co.nz, Fairfax Magazines’ subscriptions-as-Christmas-gifts [...]

List #4: The Top Movies Of 2007

The lists go on — our continuing mission, to seek out new life and new civilisations, to boldly go, yadda yadda, and also to provide guidance for Trade Me buyers and sellers in 2008. This time round, our topic is movies. Lights, cameras, action, quiet on the set, send the striking writers out of the room, it’s [...]

Paradigm Shift: The New ‘New’ Thing

Over the years, Trade Me has steadily evolved from online garage sale to virtual flea-market and thence to NZ’s biggest shopping mall. Used goods, the traditional mainstay of the site since its inception in March 1999, have been slowly sharing shelf space with more and more new products. By mid-2007, some 45% of the items on sale [...]

Serendipity & Book-Burning On Trade Me

Trade Me’s booksellers are kicking up a stir on the Message Boards with a thread entitled “Books: Non Fiction NZ.Category removed. WHY?” 
The essence of their complaint: that the Books>Non-Fiction>New Zealand category was removed without consultation or advance notice, the week before Christmas. 
Some of the heartfelt pleas to Trade Me on the subject, via the Message [...]

What’s Hot This Week On Trade Me

Amongst the week’s hot offerings on Trade Me: a classic collectible featuring the Caped Crusader’s legendary Batmobile that’s already attracted 261 pageviews and 59 bids. Details on the car are sketchy, but - good old Trade Me community to the rescue - a more-informed passerby notes that this Corgi Batmobile “is the 1976 whizzwheel version and is [...]

A Pago Update

Late last year the ASB Bank launched Pago, a mobile and online payment service. If you’re not familiar with the offering, a quick introduction: “Pago allows customers to make digital cash payments to friends and families online or via their mobile phone. They can also shop online without a credit card.” For the full sales [...]

In Our Latest Newsletter

The latest issue of our email newsletter README has just hit the virtual newsstands. Content includes:
Should You Offer Pay Now?
Fascinating facts and figures on “Trade Me’s most important release of 2007″
Christmas in e-otearoa
What Kiwis want for Christmas, according to research from Nielsen//Netratings.
If you’d like to see a free copy of this month’s newsletter, just send [...]

David Beckham: Corncobs, DNA and Domain Names

We Kiwis are supposedly blasé about celebrities, pretty much leaving them alone as they wander the highways and byways of New Zealand. Tall poppy syndrome, respect for privacy — or sadly ill-informed and unaware of the famous folk in our midst? The reasons don’t really matter.
But when it comes to real superstars, any feigned Kiwi indifference [...]

PayNow Now Available To More Sellers

With Pay Now firmly established as a popular payment option on Trade Me, the organisation announced yesterday that:
You can now register for Pay Now if you are address verified and have a feedback rating of 50+.
That’s a reasonable barrier to potential fraudsters, and probably as low as we’d want Trade Me to go. If sellers [...]

An Open Invitation To Trade Me Sellers

As an ongoing extension to the just-published Second Edition, we intend to track the ongoing stories of Trade Me traders through this blog. If you’re willing to be interviewed (by email) and have your story told here, please comment accordingly or drop us an email at trademe@SuccessSecrets.co.nz. Thanks!